About Us | 우리

Background
At 7 years of age, I would draw pictures and sell them to my classmates at 50cents to a dollar each. I also drew picture books and crafted stories in which my younger brother would constantly check my drawer for updates. The creation process was fun and it was even more fulfilling when my content was appreciated by people. That led to the passion project and establishment of SILBEYA, where this brand identity steers me towards my intentions, and at the same time, provides similar empowerment to everyone.

Origins
The idea was first conceived while studying in the United Kingdom and reinforced while working in South Korea, Singapore and New Zealand. At one of my work stints, my noona would call me by “실베야” or “sil-be-ya” which resonated with me and subsequently inspired the brand name. Eventually SILBEYA was founded as an online gaming community via Discord (side story 1: I couldn’t find a guild to join so I created my own) for the now-defunct game, Overhit by Nexon Korea. There, we grew from 1 to over 400 international members and was the top guild when the game was still in service. Though I initiated, hustled and enjoyed building the community (side story 2: Some form of influence can be traced back to my favorite Japanese role-playing-game called Genso Suikoden), the growth was also attributed to every single member, especially our respective dedicated leaders, who made it possible. That has been humbling whereby the collective nature of efforts towards growth is ingrained. 

Significance
Thereafter, the meaning of SILBEYA was asked on several occasions, of which some guild members responded as “Family”. Thus, after thought-provoking sessions, it crystallised into the idea of being wild in a free-spirited kind of way; unrestrained nor bounded by dogma (side story 3: I really like that in Luffy from One Piece). It is also an embodiment of Family; collective spirit. Moving forward, SILBEYA is seen as an opportunity to be the best version of oneself. Identifying with the SILBEYA brand is like stepping into a state of empowerment, driving you toward your goals.